Ian Dawkins
Freelance
ux/ui design
UK BASED
Simple.
Impactful.
Human.
Human.
People-First Digital Design
Ian Dawkins
Freelance
ux/ui design
UK BASED
Simple.
Impactful.
Human.
People-First Digital Design



Church of England
Designing an effective growth platform to support the mission of the Church of England
Designing an effective growth platform to support the mission of the Church of England
Designing an effective growth platform to support the mission of the Church of England



Avolta
Operating in more than 75 countries and 1,200 locations, with 5,500 points of sale, Dufry Group became Avolta
Operating in more than 75 countries and 1,200 locations, with 5,500 points of sale, Dufry Group became Avolta



McDonald's
A showcase of how telling genuine stories can soften a skeptical audience and turnaround a negative perception
A showcase of how telling genuine stories can soften a skeptical audience and turnaround a negative perception



BBC Good Food
Partnering with the BBC team to reimagine the entire BBC Good Food mobile app experience
Partnering with the BBC team to reimagine the entire BBC Good Food mobile app experience



Matisse
Showcasing and unpacking a product range, not distracting from it, for design-space leader Matisse
Showcasing and unpacking a product range, not distracting from it, for design-space leader Matisse
Effective Experiences
Simplify to Maximise
Effective Experiences
Simplify to Maximise