People-First Digital
Experiences
Short facts
What / Strategic Digital Design
Where / Based in the UK, Working Worldwide
Method / Freelance & Contract
With / Startups, In-House Design Teams, and Design Agencies
Focus / Web Design, Product Design, UX & UI, Creative Direction
Clients Include / TalkTalk, FSC, Deutsche Bank, McDonald’s, BBC
Simplify to Maximise Effective Experiences
The digital world can be a noisy place. Impact comes from embracing complexity and then distilling it down into it’s most simple form. Removing the unnecessary leaves people with what matters. When the essentials have been defined you can pull down the clutter and meet your audience with what engages, inspires and delights.
Featured Work
Designing an effective growth platform to support the mission of the Church of England.
A showcase of how telling genuine stories can soften a skeptical audience and turnaround a negative perception.
Operating in more than 75 countries and 1,200 locations, with 5,500 points of sale, Dufry Group became Avolta
Partnering with the BBC team to reimagine the entire BBC Good Food mobile app experience.
Showcasing and unpacking a product range, not distracting from it, for design-space leader Matisse.
Redefining ANU Health and Medicine’s digital space, to create an interconnected website experience.